Anyone with advertising or marketing experience will tell you that a good campaign takes time, effort and hard work. “The Pitch” on AMC is a window into the world of marketing firms pitching for clients.
In an episode from season 2, Tommy Bahama has approached two firms Continue reading
If you are a shoe fanatic, you probably know of an online company called Zappos. It was founded in 1999 with a shoe base, but has expanded to much more. Continue reading
As communicators, there is a set of ethics that must be followed. Journalism and PR both have specific sets of ethics that professionals follow.
After watching the PR Ethics YouTube video, one of the major points that I learned was not settling with the first job you find, especially if it isn’t an ethical match.
As new professionals and young communicators Continue reading